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We bring DIY to life

Who we are

As craftspeople and interior designers, our goal is to provide our customers with inspiration for their DIY projects and to enable them to implement these projects. To do this, we bring a lot of DIY expertise to the table ourselves. We think end-to-end and take our customers by the hand every step of the way. Our designers create inspiring and helpful content for our online channels and design stylish DIY furniture and ideas. Our craftspeople focus on practical solutions for our digital service ecosystem.

How we work

Together with OBI colleagues, we work in cross-functional teams to constantly develop new and helpful customer offers. Our experts come together in guilds to exchange ideas across team boundaries. At OBI, your workplace is mainly in the office, but you can still contribute your technical expertise and hands-on mentality, because you work very close to the OBI product range. As a designer, you will work with Adobe Creative Cloud, among other things, to sketch your ideas and quickly create visualizations that you can share with your colleagues. We primarily use agile methods for the implementation of ideas.

How we work
Project highlights

Whether sideboard, bed or outdoor bar, at CREATE! our customers will find the right customizable DIY furniture for every room. Our interior designers are always developing new ideas for a comfortable home. They are guided by current trends and, with their detailed instructions, give everyone the opportunity to build great pieces of furniture themselves. DIY ideas for accessories, furnishing and design tips, and style worlds are also an integral part of the CREATE! world.

Planning tools
Planning tools

Our craftspeople played a major role in the development of our bathroom, kitchen and garden planners. What steps should be taken into account when planning such a project? What types of construction are there for a terrace? What else do I need to consider? Answering these questions requires expertise in order to develop a helpful digital product for our customers. Our craftspeople not only answer these basic questions, but also act as sparring partners throughout the entire development process. In this way, we have managed to create a great deal of added value for our customers within a short period of time.

What your colleagues say...
Interior Designer

"As an interior designer at OBI, I have the opportunity to help our customers create a more beautiful and better home. In collaboration with other designers and craftspeople, exciting DIY solutions are created through close proximity to the materials and product ranges. It fascinates me every day anew how we manage to translate seemingly complex design tasks into a language that is true to the customer and with which all customers can make their dream space possible."

Our values


Our customers are at the center of all our ideas. We make everything feasible for them.


We are experts in everything relating to DIY, and you can see it in our solutions.


We don't just develop tangible products in the workshop. We also implement our digital projects pragmatically.


We take our customers by the hand and offer them solutions with great added value.


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